How to Rank Your Products on Amazon

If you’re a seasoned online shopper, you’ll know there’s lots of money to be made on websites like eBay and Amazon. However, most of us are only familiar with one side of these platforms. We’re skilled at browsing and buying, but what happens if you try to sell your own products?

Well, hosting a product on Amazon is relatively easy. Making a success of it can be harder. It helps to have a little knowledge of SEO because product descriptions are ranked in a very similar way. The items at the top of search lists get there by obeying certain rules.

If you’re committed to making money via online sales, it could be worth hiring an Amazon SEO Service. It will help identify weaknesses in your copy, keyword placement, and product authority.

Make the Title Relevant

Unlike Google, Amazon is quite fond of lengthy titles. So, you can really go to town on the keywords and relevant search terms. However, this doesn’t mean you can add just anything. You still need to think carefully about every word and phrase. Make every piece of the title count, because it is the primary method for finding your products.

Write an Engaging Description

The copy on your product page doesn’t have to be flowery or superlative. It just has to be informative and engaging. If it’s too long, people will switch off and navigate to a different page. If there is too little information, they may not trust the product or its vendor. Keep sentences short. Avoid jargon, unless it’s necessary, but don’t be afraid to add a little personality.

Put a Spotlight on Brand

If your product has a brand name, be it a familiar one or not, it’s a good idea to mention it in the page title. Often, shoppers search using brand names or phrases only, so you want to be sure they’ll get to your items. Adding the brand name to all affiliated products is also a good way to keep things tight and formalised. It gives your pages a sense of professionalism.

Split the Specs and Techs

Often, it’s better to divide the specifications and technical functions visually. In other words, just list them slightly apart or in a way that clearly delineates the two. Specs cover things like size, weight, colour, production date. Technical details, on the other hand, outline the literal functions of the product. For instance, when listing a stereo, you’d include specific details about its audio capacities.

Get the URL Right

The URL helps Amazon determine the relevance of the product description. It’s important to get it right because the platform uses this to target your particular audience. Here is one way to create an impactful URL. First, create a query URL (& keyword = your products + keyword). Now, add this to the end of your product URL. If you use a link shortening tool like Bitly, you can track the number of visitors and post the URL on your own pages.

Creating a successful Amazon description is easy once you get the hang of it. It isn’t a skill that can be learned overnight though, so practice and refine your copy. If you struggle, consider enlisting the help of a professional SEO service.

Social Media Marketing

How social media help your business grow

Technology is one thing that we all have to appreciate most especially in the business world. Actually, social media marketing is taking the world by storm with time. While some people spend much of their time on social platforms for fun, others use them to grow their business opportunities. In fact, with time, most people will stop visiting physical stores for shopping; lately, most businesses are conducted online. Below are some of the outstanding ways on how social media can help you grow your business.

Creates a great impression of your business

A greater percentage of people are said to access the internet on the daily basis. Thus, as a business person, it is important to take advantage of this fact by developing the brand of your business by advertising your business online. People will get to know what you offer. In fact, it requires you to have both visuals and texts. In this way, it will be attractive for your target customers. In addition, customers will help you to share your content to reach more people. Importantly, it takes a good social media profile to grow a business.

Direct and Active Engagement with Target Clients

Many at times, most businesses send emails to their customers but they are not sure whether their customers read them or not. With social media, one gets to talk to clients in real-time. In fact, no more phone calls. For instance, Facebook tends to be a driving aspect for most businesses because of the capability to interact with customers in a lively manner. Unlike other channels, here customers can air their complaints or praises; in this way one can respond to them more effectively. The best thing is to identify the right social media channels where your customers spend a lot of their time in order to establish a direct communication link with them. Perhaps, create a chat with them to know what they want and how they want it done. Besides, you get to comprehensively learn your target audience.

Attaining Competitive Advantage

It is time to stop living in denial. Social media is growing too fast and it is here to stay. Competitors are making use of social media to win more customers. Once they win them, they work to retain them for the good of their businesses by engaging them from time to time. That is to say, creative business people have grown their businesses by exposing their services and products on social platforms such like Facebook, twitter, among others. For instance, at https://www.smrdigital.com one can get a perfect opportunity to achieve competitive advantage.

Excellent Customer Service

Customers always want to feel valued and appreciated. While most business people ignore customer services, it is important to know that customers run any business; without them there cannot be any kind of transaction. Well, social marketing allows most businesses a wonderful opportunity to achieve customer satisfaction through following their comments whenever they post them. For instance, businesses can utilize on customer feedbacks to improve their products and services.

To sum up, there are many ways social media can help both small and big business grow. Social media can help grow a brand, engage with customers directly, and help achieve competitive advantage as well as customer loyalty.

SEM

Backlinking For SEO: The Dos and Donts

Backlinks are an important part of any SEO campaign. They build authority and ensure that your website ranks well in search engines. They are also a validation that your website is legitimate and comprises of good quality content. Resources like LovingDA can provide the tools you need to ensure that your backlinking strategy is sound, and focused on the right targets. But be warned, there is a right and wrong way of backlinking for SEO. Here are some of the major dos and donts:

What To Do:

Ask for backlinks

When it comes to getting relevant backlinks, the only thing you have to do is ask. This is especially important if you are establishing a new website. However, only go for in-depth content links that will add value to your website and make it appealing amongst your target audience. Remember, irrelevant links will negatively affect your website ranking.

Deliver value

Before backlinking for SEO, it is important to consider the benefits that your target audience will get. Always ensure that your website provides valuable resources for human readers first. Eventually, this will propel you to the top of search engines.

Use keywords in your title, meta description, and body text

In order to increase your chances to rank highly in Google when backlinking for SEO, it is important to include relevant keywords in your titles as well as Meta descriptions. It is best to do keyword research with the Google Keyword Tool in order to easily determine the phrases that run the best searches.

Create infographics

Infographics have become highly popular and play a relevant role for backlinking for SEO. It helps in building quality backlinks and driving relevant traffic to your website.

Be patient, SEO takes time

Good SEO results do not occur overnight. Search Engine Optimization is a process in itself. Even when done right, it may take months or years to even get relevant results.

What Not To Do:

Buy Backlinks

Google has clearly pointed out that buying backlinks is a violation of their guidelines. In fact, the search engine focuses more on the relevance of the backlinks than their total number. When caught, your website may get penalized.

Excessive backlink exchange

When two websites agree to link to each other, they should not overdo it. Otherwise, this can potentially hurt your rankings.

Leaving spammy or generic comments on blogs or forums

Do not write comments with the sole purpose of leaving a backlink to your website. This will equally tarnish your reputation. Only leave comments when you are adding value to the conversations, not to benefit yourself.

Building backlinks only to your homepage

When backlinking for SEO, do not only direct the links to your homepage. Instead, link to different web pages that hold intersting content. This makes the entire process seem natural.

Backlinking is an essential aspect of search engine optimization. To make your website stand out, be sure to use the dos and donts above to your advantage. In case you are a beginner, LovingDA is a company that will get you on the right backlinking track.

Things You Need to Know About Customer Lifetime Value

There are several metrics that business owners track to monitor the growth of their businesses. You may be looking into conversion rate, sales, and other metrics to keep track of the growth of the business. Factors such as customer satisfaction and user engagement can give you a clearer picture of the business too.

The one metric that is now among the most popular ways to measure business performance is customer lifetime value. What is customer lifetime value and how does it affect your business? That is what we are going to find out in this article.

Understanding Customer Lifetime Value

As the name suggests, customer lifetime value or CLV is the value of a customer throughout that customer’s engagement with your business. A customer that makes regular purchases of $10 every month has a higher lifetime value than another customer with a one-time $40 purchase after only five months.

CLV measures customers’ interactions with the business and the purchases they make over a longer period of time. As a result of using CLV as a metric for business growth, business owners can now keep track of potential customers and implement strategies to keep them happy.

CLV is also a great metric for measuring customer satisfaction and identifying loyal customers. Both of these details are useful for making the necessary adjustments to the business and the products and services you offer.

Growing Customer Lifetime Value

Many businesses are now focusing their energy on boosting their customers’ lifetime value. The strategy is an effective one to use in a market as volatile as today since you will be able to capitalize on market growth in a more gradual way.

There are several approaches you can take to boost customer lifetime value too. For instance, you can focus your efforts on building customer loyalty by rewarding customers with the highest lifetime values. You can also create fully-featured loyalty programs to continue rewarding those customers.

At the same time, CLV can be used to identify issues with one-time customers. Through follow-up emails and other communications, you can learn more about the reasoning behind one-time purchases, and then use the insights to further improve the user experience.

CLV and Marketing

There is another growing trend surrounding the use of customer lifetime value as a metric for growth, and that is using CLV – instead of user acquisition value – to measure the success of marketing campaigns. In the old days, businesses who allocate $10 towards user acquisition aimed at making at least the same amount in sales with every user.

Today, business owners can choose to allocate more towards user acquisition with the expectation of higher lifetime value to cover the extra costs. Using the previous example, allocating $20 to acquire a customer who makes $10 monthly purchase regularly is considered profitable since the customer can potentially bring $30 in gross profits after five months.

It is clear that customer lifetime value or CLV is the metric of the future. Businesses, particularly online businesses, need to start investing in the long-term value of their customers to further capitalize on market growth.

Photo Source: Royalty Free Photo

Buy iZone Climate Control Air Conditioning for Proficiency

iZone is a cutting edge climate control framework that works with driving aerating and cooling brands. The natural touch screen interface is rich, simple to utilize and extraordinarily proficient. iZone’s touch screen innovation gives you add up to temperature control of each room separately. Change the air dissemination, temperature or wind stream to any room. Select up to 12 touch screen consoles or sensors – each room will be at the temperature you need, constantly. You can likewise guide wind stream to just the rooms you decide for greatest proficiency and reserve funds.

Climate control conditioning alludes to the innovation that enables you to change the temperature and wind current of your aerating and cooling framework. It is a client controllable indoor regulator that enables mortgage holders or tenants to set the climate of a particular room or whole house. The level of control relies upon the provider of the innovation and ranges in usefulness. Propelled climate control frameworks, similar to the Airstream iZone, enable you to totally customize all parts of your cooling.

Read More

How to Know if a Website is Secure for Purchasing

Online shopping offers a wide array of benefits; nothing can match the ease and convenience you enjoy with being able to shop online without having to deal with crowds or traffic. However, there are also risks associated with this practice, especially when you are making payments and thus exposing confidential information. Millions of dollars in daily purchases are spent by people on the internet and the latest security protections are used by websites such as Amazon and eBay to ensure your information is not compromised. But, there are hundreds of thousands of products and websites, which means being safe is a huge challenge.

Luckily, there are some tips that will tell you how to know if a website is secure for purchasing:

Secure webpage with HTTPS

The encrypted and secure connection is the first thing you should look for in every website. The information and connection between the server and user need to be encrypted by every website that’s selling goods or services. This can be verified in seconds. Look at the top of your browser and see if there is a green lock at the top left side. This means that the website uses Secure Sockets Layer (SSL) encryption. The best thing about SSL encryption is that only the web server you’re contacting and your browser can see the information transmitting between the two ends.

Today, most of the reliable casinos use this technology in order to make sure the security of the users. Particularly, when you are playing in real money casinos or investing in online gambling, don’t forget to take a look and see if the website works with SSL encryption. The same goes for other e-commerce websites. These stores and all the major stores use methods that make shopping experience of buyers safer and secure. Essentially, this is a certification from trusted firms that have verified the identity of the website owner and make it secure by encrypting it with SSL. You can click on the lock and check the verification details yourself.

Check out the domain

It is a common practice amongst cyber attackers to create websites mimicking existing websites, because this makes it easy for them to trick people into logging onto their phishing website or making a purchase. The worst part is that these websites look exactly like the actual website, which makes it difficult for people to distinguish, especially when they are not being very careful or are in a hurry. The best way to prevent this from happening to you is to look at the domain site. The domain should be typed into the browser to ensure you are going to the website you want to be at. Also, don’t click on links sent in emails, even if it is from your bank.

Look for signs that the company is real

There are a few simple things you can look for to know if the company you are shopping from exists in reality or doesn’t. First off, a real company typically has a phone number and physical address stated on their website, but you still need to look into it and not just take it at face value. Look at their return policy as well because reputable companies offer you one. Never settle for a website that’s offering prices that are too good to be true. Reputable websites also have a privacy statement that instructs you on how to keep yourself and your information safe. Last, but not the least, you should also check the reviews available for the website before you choose to buy from them.

Follow these tips and you will be able to indulge in safe and secure shopping.

Genio – The Ultimate Problem Solver Cleaning Software

Imagine leaving a job you “had to do” to earn a paycheque to pay bills and support your family and finding yourself in a job where you make the time and you are the boss. The cleaning industry is a booming business – the commercial sector alone is valued at nearly $78 billion, while the entire sector is expected to grow to $175 billion. In 2015, there was nearly 875,000 cleaning business registered, of which these companies employ a total of 3.5 million workers.

Imagine being one of those 875,000 businesses striving to thrive. That is what Maria Bautista of San Diego, California did. She left her job as a housekeeper at a hotel to venture into owning and operating her business. What began as just a one-person show grew to the point that in 3 years she now has a staff of 30 and revenues recently surpassing one million dollars. Maria Bautista and her company cater to the Encinitas area – where she has both homes and commercial properties. Genio followed up with Maria Bautista to see how her company was going but also if she had any advice or wisdom to share with budding entrepreneurs like herself.

“Don’t make things hard – if you can simplify, do it. You will thank yourself down the road. Hard work doesn’t mean having the tools – it means using what is there to succeed” Maria Bautista

We met Maria Bautista 2-years ago at an annual ISSA conference – she was intrigued at the prospect of a cleaning business software that offered a scheduling software for cleaning services. At the time, she was not sure if this was going to be a long-term business venture or if it was she saw this as a mere stepping-stone for something different. She was an experienced cleaner; she had the knowledge and experience.

You may also like: 5 Ways To Save Time With Genio

At the time she chose to not use our cleaning company software, as she did not see it helping her; however, fast-forward two years later at another ISSA conference and Genio and Maria Bautista would cross paths again.

This time the idea of having a house cleaning software that helped through the use of a scheduling software for cleaning services suddenly seemed like a brilliant idea! What is the market offered a software for cleaning businesses? None. What product offered a cleaning service software or even a cleaning service management software to help your company? None. Genio is a software that offered clients the ability to automate the managing of their business but more importantly, it allowed owners to focus on what matters – getting their brand recognized and ensuring their staff had the tools and training to succeed.

Since joining our Genio client-list, Maria Bautista is able to manage her customers, schedules, staff and job orders – all thanks to a cleaning company software. Automation does not mean that you don’t have to work – rather, it means focusing your energy, your resources on the things that matter. Clients will always be there, but having a devoted and dedicated crew is hard to come by and Maria Bautista knew that. With Genio, she has been able to ensure that her staff is happy and their needs and wants are met on the job.

Last year, it was discovered that private house-cleaners make on average an hourly wage of $9.73 – while companies spend hundreds and thousands on marketing and promotions. Sarah Elmway of San Antonio, Texas decided that she wanted to change that. Rather than spend thousands monthly on attracting new businesses she decided she was going to stop spending on marketing and focus on her staff.

“I was looking at my numbers one day while one of my employees had told me their house had referred them due to the impeccable job. It hit me at that very moment, I could be taking the money I spend on marketing and trying to grow my brand and put it towards the very people who are my brand and my company – my staff. Genio helped me do this efficiently but cost-friendly” Sarah Elmway

So often do start-up companies feel that in order to garner business they need to spend hundreds on hundreds marketing and trying to get clients, the reality is – clients will always be around but a staff that believes in the product or service, a staff that is dedicated, that is hard to find. Elmway chose to invest her money in her staff giving them a better life through an increased salary but more importantly, thanks to and with the help of Genio, she was able to redirect her resources to where it mattered.

You may also like: 5 Habits Of Successful Cleaning Business Owners

We, at Genio, were able to provide a cleaning business software that allowed her staff to maintain and update their scheduling for cleaning services. No more were the paper documents and timesheets, it was all automated – with a software for cleaning business; Elmway was able to have her staff feel in control and independent. The cleaning service software provides companies the ability to schedule, monitor and track jobs but more importantly, a cleaning company software removes the stresses and allows management to focus on managing.

The American Dream is as much possible as the automation and simplicity of Genio. The cleaning business software has revolutionized the entrepreneurial path for those aspiring to own and operate a house cleaning business – at the same time, the software has simplified daily tasks through a scheduling software for cleaning services. Imagine, a company that makes you feel independent and fully equipped to succeed, while at the same time not jeopardizing your salary.

It was recently calculated that women will spend approximately a year and a half of their lives cleaning the house – might as well simplify this task with Genio, your cleaning business on autopilot.

Five Tips To Avoid Malware On Android

Malware is not endemic in Android. From time to time we hear about this or that malware that affects to a lesser or greater extent the operating system, but we cannot say that Android is more insecure than other operating systems, at least according to Google.

Now, malware exists, in its most extensive definition. Sometimes it takes the form of complicated systems, and sometimes they are potentially unwanted applications that replace your home screen, fill you up with garbage notifications or show you advertising.

What can you do to avoid this kind of evil? Here are seven tips to keep malware at bay on Android …

1. Disable unknown sources

Most Android phones come with the option of installing from unknown sources turned off, but eventually many of us end up activating it. Sometimes it is to download the APK, that we cannot expect to be available on Google Play or because we simply want to download something from another store other than Google Play.

Applications in APK from outside Google Play are not harmful, but it is true that in this case skip the analysis that Google makes of the applications published in your store. In this case, you should verify yourself that the app you are downloading is a reliable source, such as you can download the William Hill Android app here from their official page.

You can check the status of this option in the System Settings, Security section. There is nothing wrong activating the option to install some APK obtained from a reliable source from time to time, but as a rule, it is better to leave the option off to make it a little difficult to work on websites that download APK by themselves and similar situations.

2. Enable application verification

We have seen earlier how Google uses the Verify Apps feature to determine whether an app is safe or not. It could be said that the verification of applications is the antivirus of Google, and warns you before installing potentially harmful applications for your phone. It will also periodically scan the phone for suspicious items.

You’ll find this option under Settings – Google – Security. There are two options you can turn on, Search for security threats on the device and Improve detection of harmful applications. Only the first one is necessary, although it does not hurt to help the system to improve its effectiveness.

3. Monitor permissions

The way the permissions on Android work is very improved, with descriptions that are sometimes very imprecise and somehow incite panic, but it never hurts to pay some attention to the permissions. It is no longer a question of looking with a magnifying glass at all or the applications that we install, but especially those that we do not know very well where they have come from and that we could suspect.

The most important question we must ask ourselves is do these permits make sense? Do you need a mini-game to know my location, read my messages and make calls? If something does not seem to fit, many authors dissect in the Google Play description the required permissions and their reasons. With occasions, it happens that the permits that seemed so out of place had in truth a reason d’être .

5. Keep security patches updated

It is important to keep the security patches available for your terminal up-to-date. Yes, I know it is easier said than done, unfortunately, it is still a pending issue in Android that patches are available for all terminals and in a reasonable time.

Unfortunately, there is not much you can do here if your manufacturer does not update the security patches. The only thing you can do is to see what you have installed (Settings – About the device – Android security patch level) and check for updates periodically.

6. Avoid miraculous applications and clones

Your best ally to keep your Android device free of threats is common sense. A common resource used by malware writers is to take advantage of the hype that is generated around highly anticipated games and applications. It happened with Pokémon GO, happened again with Super Mario Run and will continue to happen in the future: applications posing as others.

In many cases it’s about developers with few scruples who want to win a few downloads and visualizations of ads, but there are those who go a step there and insert malware in these clones. Once again appeal to common sense, is this application real? Where does it come from? Who has done it? Can I find more information about it on the Internet?

The Best Gifting Idea For People With Wanderlust

Possibly one of the coolest ideas for gifting for people with wanderlust is a Scratch off travel map. In its simplest definition, this is a world map with a top coating that can be scratched off to reveal the places that you have visited.

A scratch-off world map can help you to keep a track of what you need to complete your bucket list and can help to be a journal of your travels. Here’s an interesting page in this regard: https://www.1dea.me. Apart from being a really thoughtful gift, it can be a great display piece in your home that is sure to be an ice-breaking conversation starter when you have friends over.

Types of Scratch off travel maps

  1. The original map

This is the basic style which features a beautifully stylized world map which is up to date and can be viewed when you scratch off the covering. The map can thus be completely personalized to express a unique travel story which can be created with any coin and is continually changing as more areas are revealed. The maps are generally printed on high-quality silk art paper with a gold glossy coating that can be scratched off like a scratch card.

  1. Deluxe version

The deluxe version of the map features even more detailed with the representation of the features on a larger scale with added islands, details and stylistic features. The map features a black background with a copper foil top coat which looks sophisticated and slick. The bright colored map underneath can look absolutely striking against the background and pop even further. If you are looking for a map that shows the land and ocean features and a more intricate map, this is the one for you. It can also help you plan out in details, your next trip when one is over.

  1. Discovery map

If you are an adrenaline junkie with wanderlust, this is the ideal map for you. This map set is a step further on the deluxe version and comes with a beautiful design and a kit that allows you to not only log the details of your travel and document the places you have been to but also really allow you to extensively log the activities that you are planning to do or have partaken in with the help of special stickers. This map is perfect if you want to plan a vacation as well as it shows you an extensive guide of the popular tourist attractions, the capital, and the major cities, the resorts, national parks, lakes, mountains, rivers, deserts etc.

  1. Gourmet scratch map

If you are an avid foodie, this is the ideal map for you. This travel world map can help you discover the local cuisines and the food to try out for the particular place you are traveling to and help you create a gourmet trail throughout the world map.

Thus, with plenty of options to suit everyone’s needs, these scratch maps are some of the best gifts you can give to your friends or family that can be passed on through generations.

Mobile Shades Services In San Diego

We Bring Our Shades Directly To Your Address

Vineyard Blind & Shutter is ahead of the competition when it comes to window coverings in Southern California because of our mobile services. We bring our showroom directly to your address so that you can view our products in the natural lighting of your own home before you decide to make your purchase. What better way to guarantee that you are making the right decision than to view your potential purchase in the very place you plan to install it?

When it comes to shades, our mobile shades services in San Diego guarantee quality products. Some of our most popular shades include:

  • Roman Shades
  • Roller Shades
  • Pleated Shades
  • Woven Wood Shades
  • Honeycomb Shades
  • Horizontal Shades
  • Vertical Shades
  • Averted Shades

Vineyard Blind & Shutter endeavors to provide our customers with high-quality shades at the prices they can afford. Our mobile shades services in San Diego will guarantee that all of the right measurements are taken down so that your custom shades will fit in any window in which you plant to install them. In fact, we provide:

  • Free Measuring
  • Free Estimates
  • Free Installation

With our help, and with so many different materials, styles, and colors for you to choose from, we guarantee that you will find something that goes perfectly with your home’s unique style and layout. Choosing quality window coverings is one of the key factors involved in creating the right atmosphere and style in your home, and our mobile shades services in San Diego will help you make the right choice the first time, without any unnecessary stress or headaches.

San Diego shades are a great way of providing privacy and light control, but one of the most important reasons for choosing our San Diego mobile shades services is the potential they have to save you energy. By keeping your home cool during the summer and warm during the winter, shades have the ability to save you money on your energy bills year round.

Many interior shades are highly reflective, keeping heat out of your home. This is extremely valuable in the San Diego heat, where energy costs from air conditioning can be quite high. In fact, many window coverings can reduce solar heat gain by over 40%. Shades that are bright in color will reflect light, and shades that are dark in color will absorb it. Throughout the year, you can switch from one shade to the other in order to maximize your energy savings from one season to another.

Blinds are also helpful for protecting your furniture from harmful UV rays, which will damage your furniture over time. Sunlight can ruin the texture, color, and integrity of your furniture, as well as your paintings and other objects. With the correct use, our San Diego shades will help your furniture stay beautiful and high in quality for a much longer time.

Our mobile shades services in San Diego offers everything our customers need for an excellent product, perfect customization, and quality installation. We also seek to provide fast delivery services. Once you have chosen the perfect product for your home, and all of the measurements are in place, we are committed to getting your delivery out fast, in as little as three to five business days.

If you compare us to any of the independent dealers or large home improvement centers in Southern California, you will see that we offer the same quality name-brand shades at lower prices. But lower prices does not mean an inferior product. Our shades are high-quality products that last, and our measurement and installation services put you in control.

At Vineyard Blind & Shutter, we know how to make your house feel more like a home, which means providing the kinds of products that set a beautiful atmosphere and a cozy environment. Our shades aren’t just for homes, either. Many businesses have improved from our mobile shades services in San Diego, which have helped to improve the atmosphere of the business and make customers feel more at home.

From their ability to increase your home’s beauty to their energy-saving qualities, our San Diego blinds can help make all the difference. If you need window coverings in San Diego, contact us today!