Whatever your career, the ubiquity of the digital world in the modern era has meant that getting on top of trends and tools means getting ahead in the workplace. Be it in a fledgling company or a large business, utilizing the world of digital media and the tools that they provide means understanding a new landscape of business that’s both super-fast and incredibly efficient. This article takes a look at some of the most important digital tools that have become deeply important for anyone aspiring to build attractive skills for employers.
Excel
The digital spreadsheet is practically synonymous with business, helping as it does with everything from ordering data to making financial documents. Even on a personal level, managing one’s budget, some well brushed-up Excel skills can be incredibly useful where once the pen and paper were king. When applying for jobs, you’ll have noticed that a working knowledge of Excel is stipulated as essential – it’s an every-day part of many office jobs – so getting schooled on the sum tool and other useful shortcuts will certainly make you a more desirable and competent worker in their eyes.
Marketing
Digital marketing has sky-rocketed into a huge industry over the past two decades, replacing older forms of marketing with fresh new ideas for connecting companies with their consumers and clients. There’s plenty to learn in this domain, whether it be the Google Analytics that can help optimize a company’s position in search results, or the use of the email finder to find and target the right email addresses with content, information or offers from your business to relevant parties. Scrub up on digital marketing techniques, and you’ll make yourself a more attractive prospect for the companies you apply to work for.
Web Design
The world of code that holds computers and the internet together can seem utterly impenetrable, and is for many people, but that’s not to say that you shouldn’t find your level of involvement in the web design industry – even if that’s simply a case of getting to know some of the website hosts such as WordPress, who’ll sort out all the code for you so that you can simply work on creating a professional-looking website without the hard labor of writing code. Even the most basic web design skills are valued by smaller companies looking for a fresh pair of eyes to improve their site.
Communications
Whether it’s emails, Skype or social media communications, the digital world entails a new, ultra-fast and wonderfully efficient way of getting in touch with clients, coworkers, and customers. While you may believe you’re an aficionado of all digital communications, perhaps using email and social media daily, the trick to the most effective communications in the digital age is to know how exactly to maximize your voice through strategic methods; look up online how to become a master of digital communications so that you’re an efficient, effective worker in whatever job you choose.
These digital tools will help you get ahead in the workplace, should you spend the time to perfect your handling of them.
